Tuesday 19 June 2012

Tweet for free tea


I love when companies get clever and use unconventional, yet clever, marketing tactics to draw attention to their brand. BOS Ice Tea with the help of Cow Africa did just that with a world first; a Twitter-activated vending machine.

Said vending machine is situated at Wembley Square (Cape Town) for the time being and will dispense a free tin of BOS Ice tea when you tweet using the tag @Bos and the hashtag '#BosTweet4T'

Read the article at IT Web

1 comment:

Andrew said...

Coke is doing something similar too- very clever